# Grow revenue inside accounts you've already won

Your existing customers have teams, departments, and subsidiaries you haven't touched. Ciro finds untouched stakeholders, researches them, and drafts expansion outreach, no new logo acquisition cost.

[Book a Demo](https://cal.com/team/ciro/ciro-founder-demo)

## Existing contacts

- Priya Nair · VP Marketing  
- Tom Walsh · Marketing Manager  
- Lisa Park · Content Lead

## New contacts found

- Marcus Cole · VP Sales  
- Sarah Kim · Director of RevOps  
- David Chen · Head of Partnerships  
- Rachel Torres · VP Customer Success

4 new stakeholders across 3 departments

## The problem

### Your AEs only know the contacts they sold to

You closed a deal with the VP Marketing, but the VP Sales at the same company would be a perfect buyer too. Your AEs don't have time to map the full org. The expansion opportunity sits there untouched.

### With Ciro

Ciro maps untouched stakeholders across existing accounts. Different departments, different seniority levels, different locations. Each one scored against your expansion ideal customer profile (ICP).

**Salesforce**  
- Priya Nair · Kaleidoscope  
- Marcus Reid · Syncify  
- Jordan Chen · Velio  
- Sarah Kim · DataBridge

## Watch Ciro find new stakeholders and draft personalized outreach

See how Ciro identifies untouched stakeholders and drafts outreach grounded in your existing relationship.

### Ciro outreach preview

1. **Priya Nair**  
   **VP Marketing · Kaleidoscope**  
   Subject: Your demand gen expansion at Kaleidoscope  
   
   Priya,  
   Saw the Series B announcement and the three demand gen roles you posted last month. Rivo's marketing team 3x'd their campaign-sourced pipeline in Q1 after their raise without adding headcount.  
   Can I send over a targeting report for Kaleidoscope? It maps your ICP against in-market accounts you're not reaching today.  
   Best,  
   Adam

2. **Marcus Reid**  
   **CMO · Syncify**  
   Subject: 3x pipeline growth without adding headcount  
   
   Marcus,  
   Congrats on the $22M Series B last quarter. Rivo's CMO used us to prove campaign ROI to the board within 60 days of their raise.  
   Can I send you a pipeline report for Syncify? Takes 5 minutes to review, no call needed.  
   Best,  
   Adam

3. **Jordan Chen**  
   **Head of Demand Gen · Velio**  
   Subject: The hiring signal that caught our eye  
   
   Jordan,  
   Noticed you're hiring SDRs and a campaign manager. Rivo's demand gen lead hit pipeline targets two months before new hires were fully ramped.  
   Can I send over an audience report for Velio? Shows in-market accounts your campaigns aren't reaching yet.  
   Best,  
   Adam

4. **Alex Torres**  
   **Director of Marketing · Streamline**  
   Subject: Saw the Series B news, congrats  
   
   Alex,  
   Saw Streamline closed a $15M Series B last year. Rivo's marketing team identified 3x more in-market accounts than they were reaching through paid alone.  
   Can I send you a targeting report for Streamline? No call needed.  
   Best,  
   Adam

### The problem

### Cross-sell outreach feels like cold calling your own customers

Reaching out to a new contact at an existing account shouldn't feel cold, but it often does. Your reps don't have context on what the company already bought, what they're using, or what the new contact cares about.

### With Ciro

Ciro uses deal history, CRM data, and fresh research to personalize expansion outreach. The email references the existing relationship and leads with what matters to the new contact, not what you already sold.

5 new outreach drafts ready for review

### The problem

### Expansion pipeline is always an afterthought

Your team has new logo targets, renewal targets, and expansion targets. Guess which one gets deprioritized every quarter? Expansion requires the same prospecting work as new logos but gets a fraction of the attention.

### With Ciro

Make it effortless. Ciro runs expansion searches in minutes, just like new logo prospecting. Set up the ICP for cross-sell contacts, run a search, and Ciro fills the pipeline. Lower CAC than new logos, higher win rates.

Active  
- Mon, Mar 31 Complete 42 contacts added  
- Wed, Apr 2 Complete 38 contacts added  
- Fri, Apr 4 Complete 45 contacts added  
- Mon, Apr 7 Running Searching...  
- Wed, Apr 9 Scheduled

> “If you make cold calls, you should try Ciro. Apollo gives me 5 numbers that don't work. Ciro gives me 1 that does.”

Caleb Goodew

Enterprise Account Executive · Yardstik

## Start expanding into existing accounts

Book a demo and we'll show Ciro surfacing new stakeholders in accounts you already own.

[Book a Demo](https://cal.com/team/ciro/ciro-founder-demo)
