# Reach accounts at the moment they're most receptive

Deploy Ciro to detect buying signals across your target accounts and use them to prioritize outreach and personalize every touchpoint. No more spraying the same message to everyone.

### Signal feed

7 new signals

- **Funding**  
  Kaleidoscope Raised $38M Series B  
  2 days ago

- **Hiring**  
  Velio Posted 3 demand gen roles  
  1 week ago

- **Leadership**  
  Syncify New VP Sales started  
  3 days ago

- **Competitive**  
  StreamOps Removed Outreach from stack  
  5 days ago

- **Funding**  
  DataBridge $15M Series A extension  
  1 week ago

### All the signals you care about, surfaced instantly

Funding rounds, hiring spikes, leadership changes, competitive moves, tech stack shifts, and more. Tell Ciro what matters to your business, and it researches your target accounts for those signals when you run a search. Each signal is validated for recency so you never act on stale information.

Ciro doesn't limit you to predefined categories. If it's observable on the web, Ciro can find it.

#### Signal categories  
7 active

- **Funding**  
  within 6 months
- **Hiring**  
  within 3 months
- **Leadership changes**  
  within 6 months
- **Competitive / tech stack**  
  current state
- **Company events**  
  within 6 months
- **Public activity**  
  within 3 months
- **Compound signals**  
  multiple signals stacked

### Prioritize accounts by signal strength

Not all signals are equal. An account that just raised funding AND is hiring for your buyer persona is a stronger prospect than one with a single signal. Ciro helps you see the full picture so your team focuses on the accounts most likely to convert.

Your reps stop guessing who to call first. The signals tell them.

#### Kaleidoscope  
High Intent  
3 signals detected

- **Funding**  
  Raised $38M Series B in January 2025
- **Hiring**  
  3 open demand gen roles in the last 30 days
- **Competitive**  
  Removed Apollo from tech stack

### Every touchpoint leads with a different signal

Step 1 can open with their funding round. Step 2 can reference their new VP Sales hire. Step 3 can mention the open SDR roles. Nobody gets the same hook twice. Each step is designed to stand alone, so even if they only open one email, it lands.

#### Outreach sequence
3 steps

1. **Funding**  
  Saw the Series B announcement...
2. **New hire**  
  Congrats on the new VP Sales...
3. **Hiring**  
  Noticed the 3 demand gen roles...

### Stop guessing who to call first

Let signals determine your priority list. Book a demo to see it running on your data.